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Twitter and Society

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eBook details

  • Title: Twitter and Society
  • Author : Katrin Weller
  • Release Date : January 08, 2013
  • Genre: Language Arts & Disciplines,Books,Professional & Technical,Education,
  • Pages : * pages
  • Size : 7380 KB

Description

This book has won the ‘CHOICE Outstanding Academic Title award 2014’. . . Since its launch in 2006, Twitter has evolved from a niche service to a mass phenomenon; it has become instrumental for everyday communication as well as for political debates, crisis communication, marketing, and cultural participation. But the basic idea behind it has stayed the same: users may post short messages (tweets) of up to 140 characters and follow the updates posted by other users. Drawing on the experience of leading international Twitter researchers from a variety of disciplines and contexts, this is the first book to document the various notions and concepts of Twitter communication, providing a detailed and comprehensive overview of current research into the uses of Twitter. It also presents methods for analyzing Twitter data and outlines their practical application in different research contexts.


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